The Best Marketing Strategy Ever

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The Best Marketing Strategy Ever – They recently sent me an email from the successful client experience of my business, which was incredibly humble. As it started, it was … Our client’s success manager contacted an individual customer with a short holiday message, and just thanked them for giving them off from the journey of our companies and in return hoping for the customer a Gift card to a favorite restaurant of his choice. Now, it was not a normal thing for our team because it is the type of dialogue we often have with our clients. We had many clients to refer to their experience as a kind of friendship with their presentation, because at the end of the day, every party they do and the people they work with. The simple act of taking care of someone, not just being a client, but also caring for them on a more personal level, is so easy in practice, but so many businesses and people neglect it. This is empathy. Understand the person as this … a person.

The client responded to the e -mail and said how much they appreciated our offer to send them a gift card, but the customer took us to a turn. They said,

The Best Marketing Strategy Ever

The Best Marketing Strategy Ever

“I appreciate the offer a lot. I really like the product and the people, so it’s a pleasure to help them. Do me a favor and get a target gift card (or something similar) and give it to a safety cleaner of your building, or someone you think has a need. It will make me very happy. “

The Best Marketing Strategy Ever: Care

We answer? “Damn, we love our customers!” This simple act showed some of the values ​​that all our employees somehow embody … give, share, help, reciprocal and wait for nothing for what we do. This email exchange between the team and the customer was quickly shared by our staff with some fantastic answers that flew to our mailboxes. We were all glad that a customer took us out!

In a world where most businesses focus only on the ROI of a scholarship, it is good to free it. I think if you just focus on the ROI, you will have many opportunities to create a real relationship and a brand with your clients and customers. The idea of ​​not worrying about the ROI can be directly linked to the question: “What does a good brand do?” The answer to this question is … to take care of. Just take care of the prospects you are trying to contribute and the customers you have. It’s not just a system number … they have life, work, ambitions and problems just like you and me. So stop thinking -as a number. Stop focusing solely on selling number or on the acquisition costs of marketing. And do things that may not offer an immediate ROI, but the things that will build the relationship in the long run. Don’t leave a bad taste for someone … just take care of a person. (Note: I’m not saying the cost of acquisition is not important, but at least you have to separate CPA from the experience you offer in many situations).

Serial businessman Gary Vayynerchuk has the same view with the brands. He likes to say, “Sales/marketing separated from the brand … they are not the same.” And that’s right … Your sales and marketing can contribute the brand, but as far as you create, you must think about it differently. That’s why many companies are losing what they think a ‘brand awareness’ campaign is because they ask their team where the dollars’ ask? and “what was our cost per click” instead of asking the question, “How did you make them feel?” And optimize for this final purpose, because my friend … is the key. Now, of course, you want business to grow, but I believe in long -term strategy, not in the short sprint. Therefore, for a while … Just click on to join -You Sign in, accept the user agreement, the privacy policy and the cookie policy.

Closes January with the first 360 of 2024. As we all work on our goals, I want you all to remember that it is never just the number of products sold, the statistics or the Won Social Network followers, But that is to trade the amount of your care. Whether you are a CEO, a marketing manager, a small business owner or a content creator, the strength of your brand refers to how your clients, customers or your audience feel. That said, keep reading to find out why customer service is the best marketing strategy.

The Best Marketing Strategy In 2023

As always, thank you for reading. I hope the information here helps you maximize the business results this year.

We need to change the conversation of society from wealth to real happiness. That there is no confusion … As an entrepreneur and operator, I like the competition, I like to win, and there is nothing wrong with making money or growing your business. That said, I constantly see that people are in trap of pursuing arbitrary goals like “a million dollars”, meanwhile, not even what they do. Understand, it is not sustainable. If you want a real long -term success, ambition should be happiness. 

Micoring employees are only a sign of unsafe leadership. Instead of pointing his finger to his team when things go wrong, true leaders point to themselves and ask: What can I do to solve this problem? What employees can I speak one by one to better understand immersion in their work performance? How can I dilute the tension or worry I can feel at the top so that it does not fall on the employees below? 

The Best Marketing Strategy Ever

If you are on a crowdfunding pattern, you understand that this behavior has the opposite effect of the scheduled result. Instead of making employees more confident or competent, you will harm their efforts, create even more stress and possibly poison the culture of the workplace with resentment. Change behavior instead and drive it from a support, trust and accountability. The example you set will set the tone for everyone else.

The Best Marketing Strategy Ever: Care.”

We only have one month left in the new year and I’m sure many of you are already beating. You may have fallen from the New Year’s Eve resolution, maybe you may not have started the year in the place you suggested: however you, you need to know that progress, growth, change is an inner game. You are you vs … 

You can overcome and deepen your losses or ‘failures’, or you can restore -u, place more positivity in your ears and the surrounding environment and realize that you are the one who controls. It’s not your boss or your industry .. You. If something doesn’t work, then return to the drawer and make different decisions. Try new things, say “yes” instead of “no”. You have the power.

From work in my father’s liquor store to the management of Vaynermia, my creative global agency and contemporary media, the most undervalued strategy I see for effective brand creation, is customer service. We all understand the value of a good product or service, or why it is important to advertise, but I think where many people fall, is to cultivate a real and sincere relationship with its customers. How is customer care really in practice? Let -me share a story.

A boy returned to my wine library days and bought a $ 177 Pinot Grigio case. I went to his Twitter account and quickly realized that he was a big fan of Jay Cutler. So I called my team back into the store and asked them to go to eBay and buy a Jersey Jay Cutler signed with a personal note and say, “Thank you for your order, thank you for the Library of Wines of Purchases “. Three and a half weeks after we sent the jersey, we didn’t feel anything, thank you, no recognition, nothing. One day, in place, we received an order for 4, 800 dollars high -end Red Burgonya with a message. The message said: “You sent my friend John a Chicago Bears jersey and told me the story. I learned from you. P.S. You have excellent prizes at Red Burgundy. “ 

The Best Marketing Strategy Ever: Is Care.” -gary Vaynerchuk

People share more and more information about themselves today. Your ability to get to know much more about people who come to your opportunities, visit your store or relate to your brand or business on social networks is much greater than you can realize. I promise it. If I arrived at an event as a speaker or executive and entered my hotel room and instead of a fruit basket, there was a New York Jethat, which would be careful because it would show what is most important For nothing: intent and effort. 

Do these questions. Do you know your customers or target audience? What